Want to get your landscaping company at the top of Google Maps? You have landed at the right place. Getting one of the top spots on Google Maps is important for a landscaping company to attract local leads.
You can consider buying Google reviews to get on the top of Google Maps as they signal to the algorithm that you are a credible business. But if you don’t want to spend even a penny on advertising, we can still help you get on the top of Google Maps.
In this blog, we are going to help you with tips to get your landscaping company on the top of Google Maps. Let’s start.
10 Tips To Rank High On Google Maps For Landscaping Companies
Follow these ten tips by book, and we assure you that you will gradually see your ranking improving on Google Maps:
Create And Claim Your Google My Business Profile
Your first step to ranking on Google Maps is creating and claiming your Google My Business (GMB) profile. It will help your landscaping business to appear in local searches.
To claim your GMB listing, go to the Google My Business Website. Sign in and search for your business. If it’s listed, select it. If not, then add a new one.
Google will send you a verification code after that. Once you are verified, you can manage your business information.
Optimize Your Google My Business Profile
To optimize your Google My Business Profile, make sure you provide complete and accurate details of your landscaping company. It includes your landscaping services, operating hours, contact information, and any other relevant data.
The more detailed your profile, the more trustworthy it will appear to your potential customers. Make sure that the information is consistent across all online platforms, including websites, directories, and social media.
Any discrepancies may confuse your customers and hurt your rankings.
Use High-Quality Photos
Human beings are visual creatures as they trust what they see. Google algorithms are designed for human interests. So, it is important that you use high-quality photos on your Google My Business Profile.
Google also favors listings with engaging images as they attract more views. Showcase your best work in those photos. You can present before and after photos of projects and pictures where your team is in action.
When you consistently update photos, it signals to the algorithm that your business is active.
Generate And Manage Reviews
Reviews are of utmost importance to improve the ranking of your landscaping business on Google Maps. Google and potential customers are told that your business is credible when you get positive reviews.
As a result, reviews help you boost your visibility. Make it a habit to ask your satisfied clients to leave reviews for you.
Make it convenient for them to leave reviews by providing them direct links or QR codes to your review page.
Eliminate Duplicate Listings
If there are multiple listings of your landscaping company, it will confuse Google and affect your online presence negatively. So, it is important to eliminate any duplicate listings of your business.
To identify duplicates, search for your business on Google Maps. Compare entries for inconsistencies in name, address, and phone number. Merge or delete duplicates using Google My Business. Make sure that you only have a single consistent listing.
It will improve your visibility and save you from potential penalties from Google.
Post Regular Updates On GMB
When you are regular with your updates on Google My Business, it signals to Google that your business is active. It helps you keep your landscaping company relevant.
Frequent updates include announcements, special offers, promotions, or new services. You can also share seasonal tips related to landscaping or recent project highlights.
These posts engage potential visitors and also improve your visibility on Google Maps.
Ensure Your Website Is Mobile Friendly
Most of your potential customers search for your landscaping services using their mobile devices. So, it is very important to make sure that your website is mobile-friendly.
Also, Google ranks mobile-optimized websites higher on SERPs. In this case, if you want visibility on Google Maps, it is important to have a mobile responsive design for your website.
Fast loading times are also important. Think of yourself as the customer. Won’t it frustrate you if the website is very slow? This is true for your potential customers as well, so optimize your website accordingly.
Optimize Your Website For Local SEO
If you want your landscaping company to rank higher in local search results, it’s important to focus on local SEO. You can use location-specific keywords (e.g. landscaping services in [city name]) in your heading, meta descriptions, and content.
This will get you noticed by nearby customers searching for landscaping services in your area. Try local keywords to drive more traffic to your website and improve your ranking.
Embed A Google Map On Your Website
Embedding a Google Map on your website will help you improve your local SEO. It helps Google understand your business location better. To do this, go to Google Maps and search for your business.
After that, click Share and select “Embed a map.” You will get an HTML code. Copy that code.
Paste this code into an appropriate section of your website, such as the contact page or homepage. Doing this will enhance your site’s relevance to local search results.
Build Local Citations
Building local citations will help you improve your landscaping company’s online presence. Consistently list your business across reputable directories like Yelp, Angie’s List, and others.
It will improve the visibility and credibility of your landscaping company. Make sure that your details are uniform across all the platforms to avoid any confusion.
Consistent information helps Google verify your business information and boost your local SEO.
Conclusion:
If you have made it to the end of this blog, congratulations! You now have a better understanding of what you need to do to rank your landscaping company high on Google Maps.
You can initially purchase reviews to give that extra beginning push to your rankings. Use the tips in this blog, and you will be good to go.